Instacart, a North American leader in online groceries, is sharing new data ahead of St. Patrick’s Day for the booziest cities in America, and it may not come as a surprise to you that Charlotte is ranked as the #1 city in the U.S. for alcohol sales via Instacart.
Instacart dove into its 2018 data to determine which cities were the booziest based on the volume of their alcohol purchases via the service. The top 10 cities that purchase the most alcohol via Instacart in 2018 were:
- Charlotte
- Chicago
- San Francisco
- Miami
- Los Angeles
- Washington D.C.
- Seattle
- Dallas
- Richmond
- Austin
This new data comes with the company’s recent announcement that Instacart is now offering alcohol delivery to a total of 14 states as well as Washington D.C., making Instacart one of the largest online delivery and pickup marketplaces for alcohol in the U.S.
St. Patrick’s Day marks the first big alcoholiday of the year, and Instacart’s national data further proves that this is the case! March is the second most popular month to purchase whiskey, following December. Also, in 2018, beer sales were up 17% WoW the week of St. Patrick’s Day, and whiskey sales were up 29% the same week.
To purchase alcohol through Instacart, similar to purchasing groceries and other household essentials, customers can go online to https://www.instacart.com or open the Instacart mobile app, select their city and store, and search for beer, wine or spirits to add to their virtual basket. For select retailers providing alcohol delivery, customers will be able to visit specific beer, wine and spirit “aisles” directly from the retailer storefront on the Instacart website or mobile app. Customers ordering alcohol via Instacart must be over the age of 21 and are required to present a valid government ID at the time of delivery.
Inside tip for Charlotte residents who are getting ready to celebrate St. Patty’s Day: as part of the new experience, customers can now search “St. Patrick’s Day” on the storefront of their favorite retailer as an easy way to identify holiday-themed drinks and groceries!
About Instacart:
Instacart is a North American leader in online groceries and one of the fastest growing companies in e-commerce. With Instacart’s same-day delivery and pickup services, consumers in the U.S. and Canada can get everyday essentials and fresh groceries in as fast as an hour. The Instacart marketplace offers more than 300 retailers – from national grocery chains like Kroger, Publix, Fairway, Sprouts and ALDI, to club stores like Costco and Sam’s Club, to specialty stores like Eataly, Murray’s Cheese, and Sur La Table. Instacart also offers an Express Membership program (now only $99 a year) giving customers unlimited free delivery from available stores on orders over $35.
- Instacart is currently accessible to more than 80% of U.S. households, and in all 50 states, and more than 60% of Canadian households.
- Instacart partners with more than 300 leading national, regional and local retailers, and today serves nearly 20,000 different grocery stores across more than 5,500 cities in North America.
