The leading scratch kitchen breakfast, brunch and lunch franchise continues expansion across North Carolina with at least five locations to open this year in its home state
In 2018 leading better-breakfast and lunch concept Famous Toastery experienced unparalleled growth since launching its franchise opportunity in 2013. The 35-unit concept based in Davidson has not only been expanding its national footprint, but it is well on its way to having an additional 20 locations open this year. The better-breakfast and lunch franchise excels due to a scratch kitchen, daily specials, and focus on treating both its customers and employees with respect and admiration, leaders say.
“Yes, we’re in a business that wants to deliver a great meal. That’s a given. But what sets us apart?” said Famous Toastery founder and CEO Robert Maynard. “We are so focused on providing a superior experience for everyone who comes in contact with our brand. We want our patrons to feel welcome, like they’re part of the family. Our motto ‘Every Server is Your Server,’ means that they can ask anyone for anything they need. Similarly, we treat our employees well. If they want to transfer to a different location or work their way up to become a manager, we are there to help coach them and keep our best servers excelling and meeting their career goals.”
Since launching franchising, the company has found its way into seven states. Famous Toastery’s strongest growth has been across its home state of North Carolina. Based in Davidson, the company is planning for at least five new North Carolina locations this year with restaurants slated to open in Denver, Concord, Steele Creek and Mountain Island Lake.
The company started this year by landing on Entrepreneur Magazine’s national franchise rankings, the Franchise 500. Entrepreneur’s list examines trends in the franchising industry and ranks the strongest players. This acknowledgement comes after Famous Toastery placed on the Inc. 5000 list of fastest growing companies last year.
In 2018, Famous Toastery grew by 25 percent, going from 29 locations to 35, with 21 locations in North Carolina alone.
ABOUT FAMOUS TOASTERY
Famous Toastery’s story began in 2005 in Huntersville, N.C., in a small house-turned-restaurant where best friends Brian Burchill and Robert Maynard opened their first breakfast spot. News of their fresh-made breakfasts and fun atmosphere spread. The concept quickly grew to three locations, serving new and loyal clients dishes such as made-from-scratch portabella mushroom benedict and avocado omelets. Never compromising fresh ingredients or friendly service, the demand for “Toast” kept growing. To satisfy its family of patrons’ pleas for more locations, Toast evolved into a franchise system in 2013. Dining customers always can expect responsive service because at Toast, “every server is your server.” Breaking through the boring casual breakfast segment, Toast will continue spreading its success to new communities across the United States. For more information about Toast or to learn about franchising opportunities, please visit www.FamousToastery.com.
